Insurance Business SSQ revisits partnership with social services organization

SSQ revisits partnership with social services organization SSQ Financial issued a release on Friday congratulating longstanding partner and charity organization Pignon Bleu for celebrating its 25th anniversary.

The insurer’s partnership with the charity began as far back as 1996, the same year the SSQ Foundation was established. The company purchased and restored the home of its founder, Dr. Jacques Tremblay, and offered the building to Pignon Bleu to be used for its educational workshops on nutrition. Today, the building is called the Maison SSQ.

The Quebec City-based Pignon Bleu has helped more than 20,000 children since its inception 25 years ago. Its mission is to “fight hunger and poverty by providing development opportunities to children and families living in low-income neighborhoods.”

Since 1991, the social services organization has accomplished the following:

  • Helped prepare over 10 million healthy snacks for 20,000 children enrolled in over 30 elementary schools and after-school programs.
  • Served 400,000 healthy meals to 2,500 low-income families at its so-called “Resto-Pop”.
  • Provided over 200 days of educational activities per year to 2,000 children.
  • Enabled over 700 unemployed individuals to return to the job market.

According to a release, Pignon Bleu just unveiled its new brand image in celebration of its 25th anniversary.

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